Empowering Visions, Igniting Growth, Embracing Discovery.
Comprehensive Brand Identity Design including stationary design
Vision Quest Institute, is a new start up in the education and leadership development space. This project was delivered in partnership with another marketing firm and entailed developing a brand identity system for this educational and leadership development company.
Modern Logo emblem with a hawk.
Creative DirectionClient brief requested request a brand that would be portray it as an expert in the industry. Enabling it to offer leadership and training programmes to entrepreneurs and executives.
A hawk, depicted with a prominent V shape enclosed within shield was the final design, we selected. This mark symbolizes vision, leadership, and agility. The hawk's keen eyesight represents foresight, guiding individuals toward their goals. It embodies the transformative and empowering nature of Vision Quest, inspiring growth and success. The combination of the V and hawk conveys a message of strategic vision and the capability to navigate challenges with precision.
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